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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/16519159-finally-winter-is-upon-us</loc>
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      <image:title>Finally. Winter is upon us.</image:title>
      <image:caption>a man puts a ski coat on in a snowy forest over a Ridge Merino Wool Balaclava and a Ridge Merino mid layer</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/18257659-were-all-about-that-base</loc>
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      <image:title>We&apos;re All About That Base</image:title>
      <image:caption>two friends smiling in a ski cabin wearing Ridge Merino base layers</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/18271139-you-get-10-off-we-give-1-back</loc>
    <lastmod>2025-12-19T08:43:45-08:00</lastmod>
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      <image:title>You Get 10% Off, We Give 1% Back</image:title>
      <image:caption>1% For The Planet logo</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/18308891-ridge-merino-at-waterkeepers-celebrity-skifest</loc>
    <lastmod>2025-12-19T11:02:52-08:00</lastmod>
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      <image:title>Ridge Merino at Waterkeeper&apos;s Celebrity Skifest</image:title>
      <image:caption>Ridge gear at the Waterkeeper event&apos;s giveaway</image:caption>
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    <loc>https://www.ridgemerino.com/blogs/news/18999239-skiing-for-a-cure</loc>
    <lastmod>2025-12-19T11:03:33-08:00</lastmod>
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      <image:title>Skiing for a Cure</image:title>
      <image:caption>men taking a picture at the Cystic Fibrosis Foundation&apos;s Celebrity Ski Event</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/19194095-the-ridge-merino-adventure</loc>
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      <image:title>The Ridge Merino Adventure</image:title>
      <image:caption>a woman wearing Ridge Merino socks and leggings sitting by a window</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/53046467-merino-for-mountainbiking</loc>
    <lastmod>2025-12-18T15:52:54-08:00</lastmod>
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      <image:title>Merino for Mountain Biking</image:title>
      <image:caption>a closeup of a mountain biker</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/59283139-a-banner-summer</loc>
    <lastmod>2025-12-18T15:17:04-08:00</lastmod>
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      <image:title>A Banner Summer</image:title>
      <image:caption>a scenic shot of the mountains outside of Mammoth Lakes, CA</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/71293635-life-on-the-ridge-five-questions-for-dylan-bruno</loc>
    <lastmod>2026-05-01T12:20:56-07:00</lastmod>
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      <image:title>Life on the Ridge: Five Questions for Dylan Bruno</image:title>
      <image:caption>Dylan Bruno skiing down a run in deep snow</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/76777923-outside-magazine-names-ridge-best-performance-underwear-for-multi-day-off-the-grid-trips</loc>
    <lastmod>2025-12-18T15:51:21-08:00</lastmod>
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      <image:title>Outside Magazine Names Ridge Best Performance Underwear for Multi-day Off-the-Grid Trips</image:title>
      <image:caption>a pair of Ridge Merino boxer briefs hanging on a line to dry with the Outside Magazine logo beside it</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/77702787-powder-magazine-because-we-all-need-merino-and-now-we-can-all-afford-it</loc>
    <lastmod>2025-12-19T06:58:14-08:00</lastmod>
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      <image:title>POWDER Magazine: Because we all need Merino, and now we can all afford it</image:title>
      <image:caption>Ridge Merino base layers hanging on a line to dry</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/78217475-photo-essay-mammoth-hot-springs</loc>
    <lastmod>2025-12-19T14:29:40-08:00</lastmod>
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      <image:title>Photo Essay: Mammoth Hot Springs</image:title>
      <image:caption>a man soaking in a hot spring in Mammoth Lakes</image:caption>
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  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/80560131-great-gifts-for-a-great-cause</loc>
    <lastmod>2025-12-19T07:22:42-08:00</lastmod>
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      <image:title>Great Gifts for a Great Cause</image:title>
      <image:caption>the 1% For The Planet logo</image:caption>
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  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/82130755-outside-names-ridge-one-of-the-six-best-outdoor-clothing-companies-youve-never-heard-of</loc>
    <lastmod>2025-12-18T17:09:11-08:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/outsidegifts.png?v=1766106551</image:loc>
      <image:title>Outside Names Ridge One of the Five Best Outdoor Clothing Companies You&apos;ve Never Heard Of</image:title>
      <image:caption>Outside Magazine&apos;s article screenshot of The Best Gear Brands You&apos;ve Never Heard Of</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/84028803-life-on-the-ridge-5-questions-for-elise-sterck-roundtheworldgirl</loc>
    <lastmod>2025-12-19T07:42:40-08:00</lastmod>
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      <image:title>Life on the Ridge: Five Questions for Elise Sterck</image:title>
      <image:caption>Elise Sterck on a backpacking trip</image:caption>
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  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/89759875-life-on-the-ridge-five-questions-for-alison-teal-alisonsadventures</loc>
    <lastmod>2025-12-19T07:46:37-08:00</lastmod>
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      <image:title>Life on the Ridge: Five Questions for Alison Teal</image:title>
      <image:caption>Alison Teal jumping for joy in front of a big snowy mountains</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/123776195-stay-cool-with-wool</loc>
    <lastmod>2025-12-19T07:11:28-08:00</lastmod>
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      <image:title>Stay Cool With Wool</image:title>
      <image:caption>a woman wearing a Ridge Merino hat on the beach with a lifeguard stand behind her</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/outdoor-summer-adventure-begins-with-ridge-merino</loc>
    <lastmod>2025-12-19T07:14:15-08:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/Ridge_DD0525_2024x_11_02a4a151-5968-4cad-a390-180d729d2b1e.jpg?v=1766157255</image:loc>
      <image:title>News Release: Outdoor Summer Adventure Begins with Ridge Merino</image:title>
      <image:caption>a man running up a staircase in a Ridge Merino summerweight Merino tee</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/ski-magazine-online-reviews-our-ridge-boxer</loc>
    <lastmod>2025-12-19T14:30:22-08:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/SKIMAG_RIDGE_JUNE_2016_6379c204-c324-4a7f-b58b-f1632e95b682.jpg?v=1766183422</image:loc>
      <image:title>Ski Magazine&apos;s Great Review of Our Ridge Boxer and Women&apos;s Boy Short</image:title>
      <image:caption>a screenshot of Ridge Boxer Briefs featured in Ski Magazine</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/studies-show-sleeping-with-wool-improves-sleep</loc>
    <lastmod>2026-07-16T13:39:32-07:00</lastmod>
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      <image:title>Merino Wool for Better Sleep</image:title>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/ridge-merino-at-outdoor-retailer</loc>
    <lastmod>2025-12-19T06:59:26-08:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/image5.jpg?v=1766156366</image:loc>
      <image:title>Ridge Merino At Outdoor Retailer</image:title>
      <image:caption>an overhead view of Outdoor Retailer</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/top-10-reasons-we-can-t-wait-to-make-more-merino-wool-products-for-women</loc>
    <lastmod>2025-12-18T15:50:55-08:00</lastmod>
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      <image:title>Top 10 Reasons We Can’t Wait to Make More Merino Wool Products for Women</image:title>
      <image:caption>a woman doing yoga in Ridge Merino layers</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/cant-we-all-just-get-along-in-the-outdoors</loc>
    <lastmod>2025-12-18T17:14:14-08:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/IMG_1241.jpg?v=1766106854</image:loc>
      <image:title>Drawn to the Wilderness? Use Common Sense</image:title>
      <image:caption>a yellow dog looking back at the photographer while a hiker stand in the distance</image:caption>
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  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/giveaway-outdoor-gear-essentials</loc>
    <lastmod>2025-12-18T15:53:51-08:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/September_6th_Giveaway_0e228d5b-148d-4801-9344-512ef401753d.jpg?v=1766102031</image:loc>
      <image:title>GIVEAWAY: Outdoor Gear Essentials</image:title>
      <image:caption>a scenic image of mountains with giveaway participants&apos; logos over it</image:caption>
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  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/are-you-a-loha</loc>
    <lastmod>2025-12-19T07:23:02-08:00</lastmod>
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      <image:title>Are you a &quot;LOHA&quot;?</image:title>
      <image:caption>a hiker wearing a base layer top with a Ridge Merino beanie</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/ridge-merino-supports-breast-cancer-fund-peak-hike-for-prevention</loc>
    <lastmod>2026-05-01T11:38:25-07:00</lastmod>
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      <image:title>Ridge Merino Supports Breast Cancer Fund Peak Hike for Prevention</image:title>
      <image:caption>Mt. Tamalpais in Northern California</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/ridge-merino-goes-beyond-pink-for-breast-cancer-awareness-month</loc>
    <lastmod>2025-12-19T07:28:55-08:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/BTP_logo_2_beaf34be-92cc-4786-be8f-befb9274971a.jpg?v=1766158135</image:loc>
      <image:title>Ridge Merino Goes Beyond “Pink” For Breast Cancer Awareness Month</image:title>
      <image:caption>the Breast Cancer Fund&apos;s Beyond the Pink logo</image:caption>
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  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/planning-for-autumn-adventures</loc>
    <lastmod>2025-12-18T17:17:11-08:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/IMG_8324_c7b3d982-d398-4a15-af91-e1a86fd3d92c.jpg?v=1766107031</image:loc>
      <image:title>Planning for Autumn Adventures</image:title>
      <image:caption>two backpackers heading out on a backpacking trip in autumn</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/ridge-participates-in-1-for-the-planet-network-auction</loc>
    <lastmod>2025-12-18T17:08:47-08:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/1Auction_Logo_FINAL_aa99ab92-75aa-489a-be91-6c68af85af8d.png?v=1766106527</image:loc>
      <image:title>Ridge Participates in 1% For The Planet Network Auction</image:title>
      <image:caption>the 1% For The Planet Network Auction 2016 logo</image:caption>
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  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/enter-to-win-prizes-in-the-ridge-merino-woolly-mammoth-giveaway</loc>
    <lastmod>2025-12-18T17:06:24-08:00</lastmod>
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      <image:title>Enter to Win Prizes in the Ridge Merino Woolly Mammoth Giveaway!</image:title>
      <image:caption>Ridge Merino&apos;s Woolly Mammoth Giveaway poster</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/merino-wool-the-thermos-of-fabrics</loc>
    <lastmod>2025-12-18T15:53:32-08:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/merinohead_austalia_PC-woolmark_e65fa6dd-b82c-425a-b666-7971d8a6a5d9.jpg?v=1766102012</image:loc>
      <image:title>Merino Wool: The Thermos of Fabrics</image:title>
      <image:caption>a closeup of a Merino sheep&apos;s face</image:caption>
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  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/looking-for-great-gifts-this-holiday-season-youve-come-to-the-right-place</loc>
    <lastmod>2025-12-18T15:42:14-08:00</lastmod>
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      <image:title>Looking For Great Gifts This Holiday Season? You&apos;ve Come to the Right Place</image:title>
      <image:caption>Ridge Merino accessories stuffed in stockings on a mantle</image:caption>
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  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/ridge-merino-featured-in-outside-magazines-ultimate-uphill-skiing-setup</loc>
    <lastmod>2025-12-19T08:53:02-08:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/uphill-skiing-facebook-live_h_f0325d3d-882b-4589-b3df-084857d88329.jpg?v=1766163182</image:loc>
      <image:title>Ridge Merino Featured in Outside Magazine&apos;s Ultimate Uphill Skiing Setup</image:title>
      <image:caption>a skier sinning uphill in moody winter light</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/how-to-keep-your-new-years-resolutions-this-year</loc>
    <lastmod>2025-12-19T07:15:53-08:00</lastmod>
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      <image:title>How to Keep Your New Year&apos;s Resolutions</image:title>
      <image:caption>backcountry ski gear laid out at the top of a run on a snowy day</image:caption>
    </image:image>
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      <image:caption>a man looks down at a ski run before sending it</image:caption>
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      <image:caption>a kid playing in the snow wearing blue Ridge Merino base layers</image:caption>
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      <image:caption>Laura of Own Your Sexy wearing Ridge Merino layers</image:caption>
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      <image:caption>a yellow lab dog hangs out by a half frozen alpine lake in the summer</image:caption>
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      <image:caption>a man walks across a log in a backcountry lake wearing a Ridge t-shirt and Ridge Merino Boxer Briefs</image:caption>
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      <image:caption>a woman lying on a bed wearing a shirt and Ridge Boy Short Underwear</image:caption>
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      <image:caption>the mountains around Mammoth Lakes at night with the moon and stars out</image:caption>
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      <image:caption>river kayaking in Costa Rica wearing Ridge Merino summerweight layers</image:caption>
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      <image:caption>a woman sitting by the bright blue water of Hot Creek Geological Site in Mammoth Lakes wearing a Ridge Merino base layer in Hot Creek Blue and fun print leggings</image:caption>
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      <image:caption>a closeup of the Ridge Heist Hoodie sleeve</image:caption>
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      <image:caption>Ridge Merino base layers hanging up in Ridge&apos;s storefront in Mammoth Lakes</image:caption>
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      <image:caption>a woman wearing Ridge Merino leggings looking out over the mountains</image:caption>
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      <image:caption>one hiker helps another get to the summit, both wearing red Ridge Aspect base layers</image:caption>
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      <image:caption>a woman smiles wearing a pink Solstice Sun Hoodie in the desert</image:caption>
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      <image:caption>a hiker walking to a waterfall wearing a Ridge Merino Solstice Sun Hoodie for sun protection</image:caption>
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      <image:caption>three friends hiking up a sand dune wearing Ridge Merino gear</image:caption>
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      <image:caption>a couple hanging out in Ridge gear in a tent in the desert</image:caption>
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      <image:caption>friends enjoying a campfire at night in the desert</image:caption>
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      <image:caption>climbers ascend Mt. Shasta during the Climb Against the Odds</image:caption>
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      <image:caption>the interior of Ridge Collective, Ridge Merino&apos;s storefront in Mammoth Lakes, CA</image:caption>
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      <image:caption>mountain runner Andy Clark at UTMB</image:caption>
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      <image:caption>a flock of sheep grazing on a lush green pasture</image:caption>
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      <image:caption>a woman jumps over a creek wearing a Convict Canyon Hoodie and Aspect high rise base layer bottoms</image:caption>
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      <image:caption>a herd of Merino wool sheep</image:caption>
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      <image:caption>a woman layering up for a ski day in Ridge layers pets her husky dog as is jumps toward her</image:caption>
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      <image:caption>a snowboarder putting on snowboard boots over Ridge Merino ski socks</image:caption>
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      <image:caption>a skier and a snowboarder hike through deep snow while backcountry skiing in Virginia Lakes, CA</image:caption>
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      <image:caption>an Eastern Sierra Avalanche Center forecaster digging a snow pit</image:caption>
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      <image:caption>ski lifts buried at Mammoth Mountain in a big winter</image:caption>
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      <image:caption>four friends hiking together in the desert</image:caption>
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      <image:caption>a mom on a backpacking trip with her two kids</image:caption>
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      <image:caption>two women laughing together in the desert wearing bright orange and blue Solstice Sun Hoodies</image:caption>
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      <image:caption>two skiers layer up for the ski day inside a ski cabin in Ridge base layers</image:caption>
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      <image:caption>a selfie of the Mono SAR Team on a boat doing training</image:caption>
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      <image:title>Ridge Report: Ski and Sail Norway&apos;s Lyngen Alps (+ Packing List)</image:title>
      <image:caption>Jeff Russell skiing in Norway&apos;s Lyngen Alps</image:caption>
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    <loc>https://www.ridgemerino.com/blogs/news/second-season-spring-in-mammoth</loc>
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      <image:title>&quot;Second Season&quot; in Mammoth Lakes: Spring Turns and Summer Vibes</image:title>
      <image:caption>a snowboarder cruises down a spring ski run in the backcountry in Mammoth Lakes, CA</image:caption>
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  <url>
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    <lastmod>2026-05-01T11:53:07-07:00</lastmod>
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      <image:title>Inspired by Nature: Wild Rose</image:title>
      <image:caption>a woman pulling the hood up on a pink Pursuit Ultralight Hoodie as the sun sets behind her</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/solstice-vs-solstice-pro</loc>
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      <image:title>Solstice or Solstice Pro? Choose Your Adventure</image:title>
      <image:caption>a closeup of the zipper on a blue Solstice Sun Hoodie</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/hana-beaman-sled-n-shred</loc>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/SLEDSHRED-5402_1_18ba91cd-42fe-4c72-bc40-a29d89ac4b18.jpg?v=1777656181</image:loc>
      <image:title>Hana Beaman’s Sled N Shred: Snowmobiles, Skills &amp; Stoke</image:title>
      <image:caption>Hana Beaman snowmobiling in a forest</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/backpacking-with-kids</loc>
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      <image:title>Backpacking with Kids in Mammoth: Trip Report &amp; Packing List</image:title>
      <image:caption>Merrill Worlund with her husband and two young kids on their backpacking trip in Mammoth Lakes, CA</image:caption>
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  <url>
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      <image:title>Inspired by Nature: Driftwood</image:title>
      <image:caption>a woman smiles wearing a Driftwood Solstice Sun Hoodie and sunglasses</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/meet-pct-thru-hiker-claire-dornbush</loc>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/IMG_7130_1.jpg?v=1766097853</image:loc>
      <image:title>On the Trail with PCT Thru-Hiker Claire Dornbush</image:title>
      <image:caption>Claire Dornbush poses on top of Half Dome wearing a pink Solstice Pro Hoodie and Aspect Leggings</image:caption>
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  <url>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/506285721_1129344359227103_3575169728336823076_n_2_dd6c1e35-f7a6-47d1-8451-670002fb1096.jpg?v=1766098115</image:loc>
      <image:title>How to Take a Zero Day in Mammoth Lakes</image:title>
      <image:caption>four PCT hikers, some of which are wearing Solstice Sun Hoodies, cheers before heading back to the trail</image:caption>
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  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/cooling-underwear-explained</loc>
    <lastmod>2025-12-18T12:46:16-08:00</lastmod>
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      <image:title>Cooling Underwear Explained: What It Is and How It Works</image:title>
      <image:caption>a woman wearing a Ridge bralette with Ridge shorts in the desert heat</image:caption>
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    <loc>https://www.ridgemerino.com/blogs/news/thru-hike-sponsorship</loc>
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      <image:title>Seeking 2026 Big Agnes x Ridge Merino Thru-Hike Ambassadors</image:title>
      <image:caption>a Pacific Crest Trail System sign nailed to a tree</image:caption>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/20231023_pondella_jenica_4728_1_1_ba31f97e-3204-4de0-aede-c1cf33f66471.jpg?v=1766090591</image:loc>
      <image:title>California Fall Colors: Tips from Eastern Sierra Locals</image:title>
      <image:caption>a boulderer climbing in a yellow fall forest</image:caption>
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      <image:title>Life On The Ridge: Filmmaker &amp; Photographer Nick Cahill</image:title>
      <image:caption>Nick Cahill photographs a scene from a yellow tent set up in snowy mountains</image:caption>
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      <image:title>Inspired by Nature: Treetop Dye</image:title>
      <image:caption>the Solstice Sun Hoodie in Treetop Dye over a closeup of the Treetop Dye fabric</image:caption>
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      <image:title>5 Reasons To Shop Small This Year</image:title>
      <image:caption>the Ridge Merino storefront in Mammoth Lakes in a 1960s a-frame</image:caption>
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      <image:title>Giving Back: Breast Cancer Prevention Partners</image:title>
      <image:caption>a runner in the mountains with the Breast Cancer Prevention Partners and 1% For The Planet logos over it</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ridgemerino.com/blogs/news/new-fall-winter-2025-collection</loc>
    <lastmod>2025-12-18T12:37:07-08:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/2025_RIDGE_COUPLE_TOURING_3_SOCIAL_3_1_4a0787b9-2ba2-46f0-a3c8-0ab788d5d3f8.jpg?v=1766090227</image:loc>
      <image:title>Ridge Merino Fall/Winter 2025: Built for Real Winter, Designed for Real Life</image:title>
      <image:caption>two skiers ascend a hill wearing Ridge Merino base layers and mid layers</image:caption>
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      <image:title>Giving Back: Protect Our Winters</image:title>
      <image:caption>a skier skiing with the POW Protect Our Winters logo and 1% For The Planet logo over it</image:caption>
    </image:image>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/introducing-cloudripper-grid-fleece</loc>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/Cloudripper_fullzip-32_1_5bf19cd9-deff-4b1c-93c9-5b40381cf903.jpg?v=1766085514</image:loc>
      <image:title>Ridge Merino Launches Cloudripper Collection: Advanced Merino Grid Fleece Mid Layers for Serious Adventurers</image:title>
      <image:caption>a woman smiles wearing a blue hat and an Iceberg Green Cloudripper Full Zip Jacket while out skiing</image:caption>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/giving-back-esac</loc>
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      <image:title>Giving Back: Eastern Sierra Avalanche Center</image:title>
      <image:caption>two backcountry skiers walking on a mountain with the Eastern Sierra Avalanche Center and 1% For The Planet logos over it</image:caption>
    </image:image>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/W3A7116-Edit-Edit_1_1_f9577f2c-fe67-47bc-adac-1bf45acf3743.jpg?v=1766085367</image:loc>
      <image:title>Team Ridge&apos;s Picks of the Season</image:title>
      <image:caption>a backcountry skier wearing a Convict Canyon Hoodie knocks snow off his skis</image:caption>
    </image:image>
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    <lastmod>2025-12-18T11:17:41-08:00</lastmod>
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      <image:title>Why Grid Fleece Is the Secret to Better Layering in Cold Weather</image:title>
      <image:caption>a closeup of Ridge&apos;s new Wool Grid Fleece fabric used in the Cloudripper Grid Fleece Mid Layer Collection</image:caption>
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    <loc>https://www.ridgemerino.com/blogs/news/ridge-report-buenos-aires-patagonia-argentina</loc>
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      <image:title>Ridge Report: Patagonia &amp; Buenos Aires (+ Packing List)</image:title>
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      <image:title>Ridge Merino Spring/Summer 2026: The Fast and Light Kit</image:title>
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      <image:title>Ridge Merino Spring/Summer 2026: The Everyday Basics Upgrade</image:title>
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    <loc>https://www.ridgemerino.com/blogs/news/inspired-by-nature-backpacker-print</loc>
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      <image:title>Inspired by Nature: Backpacker Print</image:title>
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    <loc>https://www.ridgemerino.com/blogs/news/costa-rica-osa-peninsula</loc>
    <lastmod>2026-06-01T13:47:43-07:00</lastmod>
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      <image:title>Ridge Report: Costa Rica Unfiltered - The Osa Peninsula</image:title>
      <image:caption>walking on the beach in Costa Rica</image:caption>
    </image:image>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/ridge-report-mammoth-trailfest-sea-otter-classic</loc>
    <lastmod>2026-06-01T15:49:01-07:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/FullSizeRender-preview1_c957571f-05e7-48ef-b3d5-df864cd1646a.jpg?v=1780354141</image:loc>
      <image:title>Ridge Report: Kicking Off Trail Running Season</image:title>
    </image:image>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/2026-trail-ambassadors</loc>
    <lastmod>2026-09-30T06:02:16-07:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/Untitled_design_74_1_34f52e96-580c-4eab-9ec0-68917a7306f4.jpg?v=1790773336</image:loc>
      <image:title>Meet Ridge Merino’s 2026 Trail Ambassadors</image:title>
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    <lastmod>2026-06-26T17:19:21-07:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/154d8f4a-f6de-4e2c-84b3-c676e757fe93_1_aad79a96-a102-4a62-8bbb-6b38ffd13edb.jpg?v=1782519561</image:loc>
      <image:title>Inspired by Nature: Agave Green</image:title>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/2026-climb-against-the-odds</loc>
    <lastmod>2026-07-08T15:21:25-07:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/BCPP_2026_CATO_webres_dk_1V8A3567_1_d3f64d21-48e1-4b33-8695-dd1f09c39453.jpg?v=1783549285</image:loc>
      <image:title>Ridge Supports BCPP&apos;s 2026 Climb Against the Odds</image:title>
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      <image:title>Giving Back: The Conservation Alliance</image:title>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/rws-certification</loc>
    <lastmod>2026-09-22T11:30:09-07:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/Merino_wool_sheep_Josh_Bishop_1_a3e9f9ce-98e6-4e53-98f7-8c3150c79f0f.jpg?v=1790101809</image:loc>
      <image:title>From Farm to You: Why We’re Adding RWS Certification</image:title>
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  <url>
    <loc>https://www.ridgemerino.com/blogs/news/thru-hike-sponsorship-2027</loc>
    <lastmod>2026-10-01T06:34:38-07:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0650/3645/articles/DALTONJOHNSON_260716_BIG_AGNES_PCT_THRU-HIKER_ROBYN_STILL_SIERRA_CITY_CA_00416_1_1_f32f00af-0d6b-45c7-b185-ee6d0a207812.jpg?v=1790861678</image:loc>
      <image:title>Seeking 2027 Thru-Hike Ambassadors</image:title>
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