Winter is in full swing. The snow continues to fall, and we're in the midst of trade shows - Outdoor Retailer, SIA and ISPO - where the latest outdoor technology and trends will be revealed.  SGB Online spent...

Photo: Jakob Schiller, Outside Magazine Ridge Merino was included in Outside Magazine's recent article of recommended essentials for the ultimate uphill skiing setup. The editor mentions that in addition to uphill skiing - also known as cross-country or mountaineer...

It happens every year. You swear you're going to finish all of your holiday shopping early and before you know it, it's Thanksgiving. Then Dec. 1st. Then mid-December. Panic sets in.  Here's the great news:...

We recently stumbled on a 2010 article from Backpacker.com which explains the benefits of Merino wool better than we ever could. There are so many amazing, inherent qualities, the author was able to write a full 2-page...

Between now and November 18, enter for your chance to win TWO 2-Day lift passes to ski/snowboard at Mammoth Mountain Ski Resort and $250 Ridge Merino* Gift Card. That's enough for a full kit for yourself (base, mid, accessories)...

In the month of December, and always, Ridge Merino is committed to giving back. A portion of every Ridge purchase is donated to charity through our partnership with 1% for the Planet, a global movement of more than 1200 member companies in 48...

Ridge Merino is today's featured company on Powder Magazine's Gear Locker.    "Nothing we wear manages moisture and temperature regulation (and smells) better," said Powder Executive Editor John Clary Davies. He mentions Ridge layers are...

Photo Credit: Sarah Jackson It was something we've always wondered, but never actually tested. How long could you wear your Ridge Merino underwear before it needed a wash?       In a thorough, yet somewhat unsanitary experiment,...

Dylan Bruno is everywhere. Not only is he a versatile actor known for playing a wide array of characters, his most ubiquitous role to date is that of the voice of Chevy. If you watch any TV at any time,...